The Future of SMS Marketing Automation: Predictions and Preparations for What Lies Ahead

SMS marketing automation has undergone a significant transformation, evolving from simple bulk messaging to a sophisticated, personalized communication channel. so to stand out in a competitive market, businesses must anticipate…

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Modern, Inclusive & Personal: Skincare Brand E45 Reveals New Brand Identity

E45 unveiled a new brand world experience designed to elevate and modernise its heritage. The revamp, developed in a close partnership between E45 parent company Karo Healthcare and Elmwood, delivered…

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Ally Financial On Why Marketing And IT Need To Be BFFs

If you’re a brand that wants to in-house its programmatic media buying, the best thing you can do is to make friends with the IT guys. Because without buy-in and…

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How To Start a Dropshipping Business: 9-Step Guide (2024)

Starting a dropshipping business is an accessible path to entrepreneurship. When a customer orders from your dropshipping store, the supplier ships the product directly, so you don’t need to hold…

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A Comprehensive Study Explores Huge Growth in Future

The Content Marketing Software market size is estimated to increase by USD 67.28 Billion at a CAGR of 22.57% by 2030. The report includes historic market data from 2024 to…

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The rise of business-tool driven platforms for individuals to build brands, ET BrandEquity

Representative image (iStock) “/>Representative image (iStock)Emerging as a groundbreaking solution, Business platforms are redefining the very essence of online entrepreneurship, offering a gateway for individuals to transform their passions into…

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How To Start Investing in Stocks in 2024

Account Type Description Tax Implications Key Features Brokerage Accounts Standard accounts for buying and selling a wide range of investments; can be individual or joint (shared). The basic type is…

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How to invest in the stock market using eToro

Fancy yourself as the next Warren Buffett? Our eToro review shows you how to buy and sell stocks on a social trading platform. Over 18s only. I’ve always had an…

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The Heartwarming Reason Blake Lively Started Her Own Canned Cocktail Brand

For Blake Lively, what started as a personal passion project has quickly evolved into something much bigger: a full-fledged drink empire, in fact. The actress and wife of Aviation Gin…

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Industry leaders highlight key trends and future focus of martech adoption in India, ET BrandEquity

Every modern marketer is using technology to propel marketing efforts within their organisations. A report by Punt Partners highlights that nearly 48% have implemented martech across the customer journey, 32%…

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