How to effectively use email marketing in hospitality in 2024
You send dozens or hundreds of emails to guests every day. You check your open rates, CTR and even unsubscribe rate and see that things are not going as good…
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Scams and phishing expeditions take fun out of email
Oh dear, I owe money to the Geek Squad. Just got another testy email bill from them, a daily event. Scroll down. Look here. PayPal sent one of many terse…
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Top 23 B2B Email Marketing Statistics You Need to Know in 2023
The B2B industry is quite different from other sectors. One of the biggest differences is that the buyer’s journey is typically longer. B2B buyers will read multiple content pieces before…
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Computer scam catches 1,700 victims in France
The scam starts with an email, and ends with a fraudulent subscription The scam begins with an email and ends with ‘signing up’ to fraudulent software Thx4Stock team/Shutterstock Do you…
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7 Top CSS Inline Editor Tools for Email To Try Out Today
On the surface, sending an HTML email should be a simple task – it’s hardly new technology. Yet it can be incredibly complicated. Indeed, Smashing Magazine has claimed that “Email…
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How to Ace Copywriting with Google Gemini
In this guide we will show you how to use AI tools like Google Gemini for copywriting. In the rapidly evolving world of digital marketing, the art of copywriting has…
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Soft Bounce vs. Hard Bounce Email: Whatâs the Difference?
Email hard bounces are a threat to your email marketing campaigns. They hurt your email deliverability, wreck your sender reputation, cause you to be blacklisted — and they keep you…
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10 reasons why Gmail is our go-to email client
In 2004, Google launched Gmail into a webmail landscape that was already crowded with major players such as Microsoft, Yahoo! and AOL. In characteristic fashion, Google took a disruptive approach…
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The Best Email Marketing Tells a Story
Matt Ragland is a 10-year email marketer, first at ConvertKit and now at Good People Digital, the Nashville-based agency he launched in early 2023. His approach to superior email performance…
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Chicago Copywriting, PPC & SEO Service For Brand Market Visibility Announced, Business News
World’s Greatest Advertising Agency (WGA) (+1-866-324-0007) announces a new update to its brand-focused marketing services, helping small and medium-sized businesses to achieve their growth goals. Chicago, United States – May…
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