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Published Sep 16, 2024 1:01AM EDT
(Photo : Burst / Pexels)
Businesses rely on email leads for market expansion and revenue growth. Emails provide a channel to drip content like newsletters and promos to turn prospects into paying customers. The best email verification software can help businesses ensure an email address is valid and linked to an inbox.
Email verification tools check and authenticate emails. Often, they give a health score for each email address. These tools find how long it has been dormant, discover the age of the email, if it’s valid or not, etc. Verifying an email helps remove malicious emails from an email list so businesses can reach users with functional email addresses.
Outlined below are five of the best email verification software in 2024. Read further to learn about their features, pricing, and reasons why they are worth considering.
(Photo : Mailnjoy)
Overview
Mailnjoy is an email verification tool that provides both technical and commercial validation of emails. The software’s comprehensive approach ensures that the emails are not only technically sound but also commercially valuable, effectively distinguishing genuine customers from empty email addresses.
The company’s motto, “A valid email is not necessarily a valid customer,” emphasizes the importance of going beyond standard email verification. While ensuring an email address is technically valid is a necessary step, it is not sufficient on its own. This is why Mailnjoy classifies an email between 15 different result categories to identify valid and invalid emails, including those with low marketing value. It can clean out emails and remove bounces efficiently.
Mailnjoy provides a free pre-analysis to estimate if cleaning is needed. The software boasts a proprietary email validation engine that is much more reliable (around 99% accuracy) and more affordable than most competitors. Its verification process can help businesses identify valid email addresses that have low commercial or engagement patterns, reducing bounce rates.
By identifying and removing invalid emails, Mailnjoy preserves the sender reputation. It can tell which emails should not be included in the email list, eliminating any reputation-lowering consequence. The classification determines the risk of using the email address that has been tested. The email verification software can help strengthen the trust of email marketing players like Google and Microsoft, making email campaigns more visible in inboxes.
Mailnjoy also validates without distinction and works fast for instant checks, between 2 and 10 seconds. The validation extends to “catchall emails” and “hard-to-validate domains.” It can also provide a free bounce rate estimation of email lists, which protects businesses from getting blocked or banned by routers.
(Photo : Mailnjoy)
Mailnjoy’s standard validation costs one credit per address. Businesses can choose from its affordable credit packs, which are 2 to 4 times lower than any competitor in the market. The prices start at $6 (excluding tax) for 1,000 credits, which also never expire.
Through the email checker, businesses can remove invalid contact emails, including low-reliability emails and spam traps that can degrade the sender’s domain reputation and cost them more money. Mailnjoy can be used directly on the browser or integrated into a client solution through an automation process (API/SFTP mode).
Features
Free Pre-analysis
Mailnjoy offers a pre-analysis so businesses don’t have to pay for email validation if it’s not necessary, increasing their cost savings. The result informs them if the email list requires cleaning.
Detailed Email Classification Results
Mailnjoy can classify an email between 15 different result categories, which ensures complete authenticity. The software identifies invalid and valid emails, in extension, emails with low marketing value such as bots, auto generated emails, disposable domains, etc. A detailed validation can eliminate any email that can potentially ruin the success of the email marketing campaign.
(Photo : Mailnjoy)
Mailnjoy shows the number of emails that are safe, unsafe, or risky. The email verification tool can prevent businesses from contacting emails that present a high risk of bounce, including those with lower commercial value.
B2B & B2C Email Management
Mailnjoy adapts to the specific needs of businesses and consumers. It works for large-scale companies that have a long mailing list of contacts. It also supports customers who run an association newsletter or only have a small batch of contacts.
Catchall Emails Validation
Mailnjoy can validate many “catchall emails” with premium mode. Keeping these emails on the mailing list can reduce overall campaign engagement and affect the sender’s reputation.
Toxic Email Presence
Mailnjoy has a special feature available that allows to categorize emails which have a known bad behavior (ie “never open”, “too many spam reporting action”, phishing behavior and spamtrap). This feature can be used after a standard email list cleaning action to go further and remove last remaining emails that could affect the sender’s reputation
Flexible Integration
Mailnjoy offers flexible integration through API or SFTP. Both methods facilitate data transfer between systems and maintain data security during the file transfer. Customers can also use the email checker directly on the website.
Reasons to consider:
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Free pre-analysis
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99% reliability
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Catchall validation
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Detailed email analysis
Reasons to avoid:
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Slow on validating small email lists
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Toxic behavior analysis is not directly available on the user’s account. Customers need to ask customer support to launch this feature.
(Photo : Screenshot from ZeroBounce website)
Overview
ZeroBounce boasts 99% accurate results for its bulk email verification. It can clean 100,000 email addresses in less than an hour. This helps businesses find valid emails quickly so they can connect with more leads and convert them into customers. The software offers free tools for marketing and deliverability, like a blacklist checker and an email risk assessment.
ZeroBounce can identify 30+ email address types, including disposable accounts, abuse emails, catch-alls, etc. It can also reduce spam complaints through abusive email identification. Through its email verification tools, email marketers can identify which subscribers are real and fake (or inactive), ensuring their next campaigns are sent to clean email lists and have a zero bounce rate.
ZeroBounce charges $ 18 for 2000 credits/month, twice the cost of Mailnjoy. Unused credits roll over each month. It also offers a pay-as-you-go pricing model, which is ideal for customers with smaller email lists. The email software also has a freemium version of its deliverability toolkit that can test campaign inboxes, diagnose deliverability issues, monitor blacklists, and more.
Features
Abuse Email & Spam Trap Detection
ZeroBounce can detect accounts that have a history of marking emails as spam. Abuse email detection can protect the sender’s reputation and ensure all contacts in the email list receive the messages in their inboxes.
Moreover, ZeroBounce can also identify any spam traps present in the list. By using the email validator app, businesses can maintain email hygiene and boost inbox placement.
Secure Email Validation
Being GDPR, SOC 2, and PCI compliant, ZeroBounce promises a secure email validation. The email verification software uses military-grade data encryption to keep data safe while its system verifies it.
ZeroBounce Score
ZeroBounce Score detects users’ email activity. It utilizes artificial intelligence to assess how they may interact with incoming emails. Businesses can determine their most active subscribers so they can better target their email campaigns and focus on converting the best leads.
Inbox Placement Test
ZeroBounce can help businesses track how their email campaign will perform through an inbox placement test. The email verification software examines the email content and deliverability so businesses can optimize their campaign for success based on detailed email performance diagnostics. It offers a list of 20+ international testing email addresses to give them a comprehensive email delivery analysis, showing which emails arrived inside an inbox folder, spam folder, or which email went missing.
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(Photo : Screenshot from Bouncer website)
Overview
Bouncer offers a straightforward approach to email verification. It utilizes a drag-and-drop mechanism for cleaning and organizing an email list that can hold up to 250,000 email addresses. The email checker and verifier can detect the “accept-all” and disposable addresses and tell which emails are safe to send.
The email verification tools work seamlessly across multiple countries and languages. It offers the first 100 credits for free and charges as little as $8 per month. Its price goes lower for a higher number of emails. Bouncer also integrates with other marketing tools like HubSpot and Mailchimp, which can improve email campaign deliverability and engagement rates.
Features
Bounce Estimate
Bouncer utilizes a proprietary algorithm to analyze an email list and calculate how many of the emails may bounce back. Bounces can damage the success of email campaigns and compromise the sender’s reputation. A bounce estimate informs businesses of invalid or non-existent email addresses that still lurk inside their email list.
Free Email Verification Sampling
Bouncer can test the quality of an email list for free. The email verification software randomly selects a sample from the list for testing and then shows if the sample contains emails with invalid formats. This reduces the time and cost of verifying lists that are already clean.
Toxicity Check
Bouncer can identify if an email list contains toxic email addresses like those that belong to complainers/litigators or are being widely circulated, even breached. By conducting a toxicity check, businesses can avoid harmful contacts that lead to hard bounces and proceed to verify their list to remove these contacts. This protects email deliverability and the sender’s score.
Email Verification API
Bouncer also offers an email verification API for seamless integration with IT infrastructures. It can prevent registrations with disposable email addresses, implement real-time email verification on registration and sign-up forms, and perform other complex applications.
Reasons to consider:
Reasons to avoid:
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Lack of detailed insights from free email verification
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Higher pricing compared to other tools
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Occasional slow response time
(Photo : Screenshot from Emailable website)
Overview
Emailable can automate the email validation and verification process to improve list hygiene. It can also offer a detailed report that shows the valid, invalid, risky, unknown, and duplicate emails. This software provides a modern and intuitive interface where users can directly import or upload a list for verification.
Emailable offers a free trial with 250 credits. It boasts 99% deliverability and fast speed. The email verification tool can check and authenticate 30,000 emails per minute. Customers can choose between its monthly subscription or pay-as-you-go model, both of which offer 5000 credits and 24/7 customer support.
Features
Risk Reduction
The email verification tool provides an email quality score for every list verified. It can identify any email that could potentially bounce the message. Emailable reduces the risk businesses can suffer from sending messages to non-responsive or invalid email addresses.
Data Enrichment
Emailable also improves email deliverability by enriching data. The software can enrich email addresses with their SMTP provider and MX record, even correcting misspelled domains. The tool can also add the gender based on the determined name, which works for using a personalized marketing strategy.
Email Validation and Verification
Emailable ensures the deliverability of an email list by connecting to the mail server to confirm the emails exist and can receive messages. The email verification software ensures each email address has the proper characteristics and each of their domain hosting exists and works properly. It leverages anti-greylisting technology and proprietary systems to provide fast and accurate results.
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(Photo : Screenshot from MillionVerifier website)
Overview
MillionVerifier leverages Smart Verify technology to eliminate false results, boasting a 99% accuracy rate for email verification. It completes a comprehensive process to ensure email deliverability and inbox placement.
The email verification software works best for managing large email lists. MillionVerifier also offers a super-fast API that lets businesses verify subscribers in real time. It offers a one-time price of $37 for 10,000 credits and 17+ easy-to-use integrations.
Features
Automated Email Verification
MillionVerifier’s automated email verification system can keep email marketing accounts clean of bad emails at all times. The software works behind the scenes to purge bad and risky emails from the list and verify email lists daily.
Bulk Email Verification
MillionVerifier can verify a million emails per user in 6 hours. Users can simply drag and drop files containing their contact information to start bulk email verification. The tool can also clean outdated email lists, which can risk businesses’ email reputations.
User-Centric
MillionVerifier also contains features designed to improve the user experience. Customers can keep track of their credits online and download them in a CSV file. The email verification software also lets them add sub-users to their account. It provides multiple API keys so users can set up IP restrictions to keep the account safe.
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Conclusion
Email verification sets up the success of email marketing campaigns, ensuring the emails arrive inside inboxes. Email checkers and verifiers identify and remove invalid emails, which cause high bounce rates and ruin sender reputation.
Choose from the top 5 best email verification software to maintain and protect email reputation and keep email engagement high. These tools can amplify email marketing efforts by eliminating non-existent and invalid email addresses.
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