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"The Hero's Journey" as Applied to Marketing and Advertising http://buff.ly/TAL8JP
http://www.business2community.com/marketing/heros-journey-applied-marketing-advertising-0891377#!PNO1q
www.business2community.com
How do you describe a sip of Coke? The brand asked its fans to submit video clips with their answers, and it received 400 submissions – then choosing the 40 best to make This is AHH. Coke gave its…
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