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The ALS Ice Bucket Challenge: 3 Lessons In Social Media Strategy http://buff.ly/1rXgd4Z
The ALS Ice Bucket Challenge: 3 Lessons In Social Media Strategy
www.business2community.com
In the world of non-profit digital marketing, it’s common to give users two outs in your CTA: donate time/money or “share” and raise awareness for the issue. The ALS Association’s “Ice Buck…
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