Opening your email or text messages can feel like wading through a minefield with all the scams that litter your inbox. Seventy-three percent of American adults have experienced an online scam or attack, resulting in $16.6 billion in losses reported to the FBI in 2024. It’s a massive problem.
There are easy ways to determine whether an email is a scam, though — you just have to know what to look for. In fact, one word is almost a dead giveaway that the email or text is trying to steal your money or identity. Here’s that magic word, plus seven other reliable ways to identify scams.
The Single Red Flag Word: Kindly
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If you get weekly phishing emails and texts, you might already recognize the word “kindly” as a massive red flag. It’s used in many scams, in phrases like “would you kindly” or “kindly respond.” But Americans rarely use that word, so it’s a tipoff that the sender is located in a country that has a British influence, including India, Nigeria, and Pakistan, according to Reader’s Digest.
Chances are, the send of a scam email that includes “kindly” isn’t American, despite the emails trying to look like they’re from American companies, like your bank or a state lottery.
Other Scam Tipoffs: Misspellings
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There’s other telltale signs of a scam, whether the email or text includes “kindly” or not. One easy one? Misspellings. If that email actually came from Best Buy, it’s unlikely there’d be spelling mistakes and typos throughout. Real companies probably wouldn’t let simple misspellings slip by.
Bad Grammar
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Similarly, scams usually include bad grammar. That could mean strange turns of phrase or sentences that just seem off. Usually that indicates the email or text was written by someone who is not a native English speaker, and probably isn’t the company or service that they’re saying they are.
Unusual Greetings
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Companies like banks and online stores have huge databases of their customer information. They often use that data to automatically address marketing emails using your correct name. People who send out phishing scams, however, don’t have that kind of information. They use generic greetings like “Dear,” with no name, “Greetings!” in a serious email, or “To: Customer.” If it feels weird to you, it’s probably a scam.
Attachments
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Email attachments are often a way that scammers surreptitiously gain access to your computer because they contain malware, a malicious software. These kinds of attachments are often .zip or .exe files, but can be disguised as another type of file. If you don’t know the sender of an email, never click on or download any attachments.
Urgency
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Scammers want you to fall for the scam as fast as possible. The longer you have to think about something, the more likely you are to realize it’s a scam, and they know that. So phishing emails and texts often purport to be very urgent, requiring your action now. Phrases like “urgent action required,” “your account will be closed in 24 hours,” and “immediate action needed” are usually red flags for a scam.
Weird Sender Address
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If you’re not quite sure whether an email is a scam or not, check the sender’s email address. They’ll often use emails that are similar to the company or group they’re pretending to be from, but if you look closely, you’ll see some key differences. Think [email protected] for PayPal, or [email protected] if they’re trying to convince you they’re from the IRS.
Suspicious Links
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Just like attachments, links can go to web addresses that will download malware onto your computer without you even knowing it. They may also go to an entire spoofed website that looks very similar to the real one, save for the URL. When you’re not sure about a link in an email, hold your mouse over the link without clicking and you’ll be able to see the web address it goes to. If it doesn’t look right, don’t click it.
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How to Report Scams
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When you get scam emails and texts, you can report them to the U.S. Federal Trade Commission. They advise you to forward phishing emails to the Anti-Phishing Working Group at [email protected], and forward phishing texts to SCAM (7726). For more information on what to do if you’ve become a victim of a scam, visit the Report Fraud FTC website.






