How to Build a Personal Brand Online

How to Build a Personal Brand Online


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05:19

If perception is everything, then it all begins with having a personal brand, according to Maha Abouelenein, author of “7 Rules of Self-Reliance.” She joins TODAY’s Jenna Bush Hager and guest co-host Rosie Perez to outline the steps for cultivating a brand, including cleaning out social pages, polishing your first impression and more.



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