Midsummer Energy app helps you make money from solar energy and feel Smug

Midsummer Energy app helps you make money from solar energy and feel Smug


With the launch this summer of Smug, Midsummer Energy’s battery optimisation app, solar power consumers are further empowered to shift from being passive energy buyers to active independent producers.

The app uses machine learning and weather forecasts to control your battery and optimise the rates you can earn from feed-in tariffs where there is spare solar energy capacity, thereby cutting the cost of your energy bills.

Midsummer Energy’s CEO Dr Andy Rankin, left, and software developer Ahmed Khan. Picture: Keith HeppellMidsummer Energy has been on a solarcoaster journey par excellence

“Leapfrogging?” replies Michael. “Not so much because there are some hard stops in the market, including where the providers purchase their energy, and those hard stops are affected by geopolitics and physical reality of where energy is.”

Ahmed adds: “Smug isn’t EV-compatible. Octopus can control your EV charger and charge it up at the cheapest rate.”

The solar energy market is evolving very fast in this madcap summer, and Midsummer Energy is very focused on providing a hugely useful service in an increasingly fast-evolving marketplace.



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