EthicAI Advisory has launched a cloud-based AI assurance SaaS (software-as-a-service) platform, BeehAIve, to address ethical and trust issues around the adoption of AI.
Founded in February 2024, EthicAI is a global artificial intelligence advisory helping clients build trust in their AI solutions.
Ethics and AI are at the crossroads – and EthicAI is here to help
The platform enables assessment of models and systems against regional and national legislation including the EU AI Act, GDPR, the Korean AI Act, as well as industry-specific regulations and globally recognised AI standards. BeehAIve then recommends how gaps can be filled, preparing for cross-border compliance while building stakeholder trust.
The platform offers organisations a secure hub for their AI data, ensuring information remains safe and encrypted at all times.
Tanya Goodin, founder and CEO of EthicAI, says: “BeehAIve is a unique platform that enables organisations and their stakeholders to adopt AI with increased trust and confidence. Research shows that consumer confidence in AI has fallen by 8 per cent globally over the past five years due to concerns about how AI is designed and built.
“BeehAIve looks under the hood of organisations’ AI models and systems — both in development and post deployment — to identify blind spots and weaknesses and provides actionable insights on how to mitigate and manage risks.”
All the founding team previously engaged in cutting-edge AI ethics research at the University of Cambridge’s Leverhulme Centre for the Future of Intelligence.
“Research shows that consumer confidence in AI has fallen by 8 per cent globally over the past five years due to concerns about how AI is designed and built,” notes Tanya. “BeehAIve looks under the hood of organisations’ AI models and systems — both in development and post deployment — to identify blind spots and weaknesses and provides actionable insights on how to mitigate and manage risks.”






