Donald Trump Jr’s girlfriend Bettina Anderson has come up with a savvy way to make money online as her relationship with the First Son continues to dominate headlines.
The 38-year-old model and philanthropist is monetizing her content by adding product links from affiliate programs and sharing them with her Instagram followers via the platform ShopMy.
ShopMy is a digital shop that allows a user’s audience to shop their product recommendations while ‘building meaningful partnerships with world-class brands.’
The platform integrates directly with retailer and brand affiliate programs, and users can convert any product URL into a monetizable URL.
According to its website, commissions typically range from 10 to 30 percent depending on the brand or retailer.
‘All commissions and collaborations are tracked on the platform, and you receive payment every Friday via PayPal or Stripe,’ it reads.
Palm Beach socialite Bettina invites her followers to shop her ‘obsessions’ and has a range of catalogues listing her favorite items from skin care to bags and hair accessories, to athleisurewear, make-up, pajamas and fragrances.
Most of her esteemed products are on the expensive side, such as the mini rhodium-plated 18-karat white gold diamond Cartier watch, which is priced at an eye-watering $84,000 on her ‘Bettina’s Shelf’ list.
Donald Trump Jr’s girlfriend Bettina Anderson has come up with a savvy way to make money
The Palm Beach socialite, 38, has been linked to the First Son, 47, since last summer
That same list also features another Cartier watch, an 18-karat gold and glossed-leather piece, priced at $6,900, as well as an 18-karat gold diamond ring from Brent Neale for $9,980.
Bettina made sure to include a range of designer shoes too, from luxury brands such as Manolo Blahnik, Prada, Miu Miu, and Stuart Weitzman, as well as handbags from Bottega Veneta and jewelry by David Yurman.
Fans will have to have a wallet full of cash if they want to dress like Bettina this spring, as her mood board for the season is equally costly.
It includes a Tory Burch viscose knot dress at $1,498, a floral stretch crepe jersey knee-length dress at $3,490, a Dries Van Noten studded voile top at $620, and Valentino Garavani slingback pumps at $980.
Accessories include Saint Laurent round-frame sunglasses for $460, Ben-Amun, a Streets Ahead leather belt for $235, and a rainbow sapphire opal necklace by Jia Jia for $650.
Bettina’s luxurious catalogues come after Donald Trump Jr. complained about former fiancée Kimberly Guilfoyle’s style.
Sources close to Don Jr. and the Trump family told People in December that he had kicked up a fuss about Kimberly’s wardrobe for a long time.
‘Don Jr. has been telling people for months that Kim is so uptight and always dresses so professionally in these kinds of dresses and high heels, and never looks relaxed or casual,’ the insider told the publication.
Bettina is making money through affiliate links on her ShopMy profile plugged on Instagram
Most of her esteemed products are on the expensive side, such as the mini rhodium-plated 18-karat white gold diamond Cartier watch, which is priced at an eye-watering $84,000
Bettina also lists a range of designer shoes including items from Manolo Blahnik, Prada, Miu Miu, and Stuart Weitzman
‘The tight dresses need to go, and she has been told that.’
A separate source told the publication that Don Jr. believed that Bettina was a better fit for his family and could be his own version of stepmother Melania.
His father famously met Melania when he was still married to his second wife, Marla Maples.
Don Jr. and Bettina kept their blossoming romance a secret until DailyMail.com spies spotted them enjoying a series of intimate dates in December.
The President’s eldest son was publicly engaged to MAGA loyalist Kimberly, but that didn’t deter him from canoodling with his new squeeze last September in front of stunned diners at a Palm Beach bistro.
Weeks later DailyMail.com revealed exclusive photos of the pair enjoying a glammed-up date for Bettina’s 38th birthday before heading back to her $860,000 townhouse for the night.
By that stage multiple sources had confirmed his six-year relationship with Guilfoyle, Trump’s nomination for US Ambassador to Greece, had been over for months.
Bettina describes herself on Instagram as ‘just your typical stay at home mom…only I don’t do household chores…or have a husband…or have kids..’
Don Jr. and Bettina kept their blossoming romance a secret until they were spotted enjoying a series of intimate dates in December
Columbia University grad Bettina describes herself on Instagram as ‘just your typical stay at home mom… only I don’t do household chores… or have a husband… or have kids..’
Her profile is filled with glamorous photos from nights out and she often shares snaps from designer events with brands like Akris and Alice & Olivia.
In March, she was decked out in an Alice & Olivia gown with silver high heels from Jimmy Choo to attend the Art Production Fund Gala in New York City.
Bettina previously worked with women’s designer clothing website Moda Operandi to curate high-end shopping guides.
In 2021, the fashion website described Bettina as ‘a third-generation Palm Beacher, environmentalist, and an active supporter of the local arts community — whose style, like her personality, blends flirty femininity with a spicy sense of humor.’
Bettina offered her ‘packing essentials, hosting tips, and the styles she’s leaning into.’
